Social Media Content Services

Social content engineered for branded demand and engagement.

LinkedIn ghostwriting for founders and executives, Instagram and TikTok content, short-form video scripting, and full monthly content calendars — written, designed, and distributed as a system, not a posting schedule.

★★★★★ 5.0 on Clutch · Founder ghostwriting specialists · 120+ brands scaled
+240%
Average LinkedIn follower growth on founder programs (12 months)
3.8×
Typical branded-search lift within 9 months
20-40
Posts per month per channel on mid-market retainers
98%
Retention across social content retainers
Service Overview

Social content is a demand-generation asset — not a posting quota.

Great social content creates the branded demand every downstream channel captures. We ghostwrite for founders and CEOs (LinkedIn, X), produce full brand content calendars (Instagram, TikTok, LinkedIn), script short-form video, and build the creative systems that scale. Content is engineered around narrative pillars, tested hooks, and measurable outcomes — not filler to keep the feed moving.

Strategy-led, ROI-accountable
Senior operators on every account
Transparent reporting, weekly cadence
What's Included

Key deliverables inside every engagement.

A complete, milestone-driven stack — every line item scoped, measurable, and owner-assigned.

01

Founder & Executive Ghostwriting

LinkedIn and X ghostwriting for CEOs and founders — narrative arcs, hook libraries, editorial calendars, voice capture.

Included
02

Brand Content Calendars

Monthly and quarterly calendars with cluster sequencing, format variety, and distribution-ready scheduling.

Included
03

Short-Form Video Scripts

Reels, TikTok, Shorts, LinkedIn-native scripts with tested hooks, retention architecture, and platform-specific pacing.

Included
04

Long-Form LinkedIn Posts

Thought-leadership posts, narrative stories, contrarian takes, and frameworks engineered for feed reach and comments.

Included
05

Instagram Content

Carousels, captions, Reels scripts, Stories frameworks, UGC-amplification copy, and visual-brief support.

Included
06

X / Twitter Threads

Thread architecture, hook-testing, frameworks, and sustained-voice programs for founders and brand handles.

Included
07

YouTube Shorts & Community Posts

Short-form scripting plus community-tab copy plus comment-seeding strategy.

Included
08

Visual & Design Briefs

Design briefs for Canva-team or designer partners, with layout direction, brand-kit application, and asset versioning.

Included
09

Content Repurposing System

Every long-form asset gets atomised into 3-7 short-form pieces across Reels, TikTok, Shorts, LinkedIn, and X.

Included
10

Measurement Dashboard

Branded-search lift, post-influenced pipeline (where trackable), SOV, follower growth, and engagement-rate reporting.

Included
Business Outcomes

The measurable value we deliver.

Revenue-linked outcomes — not vanity metrics. Every engagement ties back to pipeline, payback, and compounding growth.

Branded Demand Generation

Consistent social presence lifts branded Google queries — the cheapest and highest-converting traffic you own.

Executive Thought-Leadership

Founder-led social builds trust signals that brand handles cannot replicate — especially for B2B.

Compounding Audience

Weekly cadence plus narrative consistency compounds followers and engagement over 6-18 months.

AI-Era Entity Signals

Social presence on LinkedIn and X feeds the public-discourse surface that LLMs ground against when citing brands.

Pipeline Influence

For B2B, founder social is one of the highest-contributing pipeline sources — measured via self-reported attribution.

Time Leverage for Founders

Ghostwriting returns 5-10 hours per week to executives without losing voice authenticity.

Our Process

A clear, milestone-driven flow — every phase owner-assigned.

Six sequential phases with measurable handoffs. No black boxes, no "trust us" timelines.

  1. 01
    Phase 1 / 6

    Research

    Voice-capture interviews, audience analysis, competitor content benchmarking, narrative-pillar mapping.

  2. 02
    Phase 2 / 6

    Strategy

    Content pillars, hook libraries, posting cadence, format mix, and platform prioritisation.

  3. 03
    Phase 3 / 6

    Writing

    Weekly batch production — long-form, short-form, visual briefs, and video scripts aligned to calendar.

  4. 04
    Phase 4 / 6

    Optimisation

    Hook testing, format iteration, comment-section seeding strategy, and engagement SLA design.

  5. 05
    Phase 5 / 6

    Delivery

    Delivered via Notion or Asana with approval workflows; direct posting via Sprout/Later if opted in.

  6. 06
    Phase 6 / 6

    Performance

    Weekly post performance review, monthly KPI dashboard, quarterly content-strategy iteration.

Industries Served

Vertical-tuned content programs.

We adapt tone, authority signals, compliance, and distribution to each sector.

#01

SaaS & Technology

Founder thought-leadership, product-led social, developer-audience content, and PLG-aligned calendars.

#02

Healthcare & Clinics

Clinician-led content with compliance-aware editorial and patient-consented storytelling.

#03

Real Estate

Agent personal-brand programs, developer project launches, neighbourhood authority content.

#04

E-commerce & D2C

UGC-led Instagram, short-form Reels/TikTok, founder-led brand storytelling, community programs.

#05

Startups & Scale-ups

Founder LinkedIn at scale, category-creator content, pre-launch community building.

#06

Professional Services

Partner-led LinkedIn thought-leadership, proprietary-research distribution, event-driven content loops.

#07

Finance & Fintech

Compliance-reviewed educational content, founder commentary on regulation, creator partnerships.

#08

Hospitality & Luxury

Aspirational Instagram, creator-driven TikTok, experiential UGC programs, loyalty-tier community.

Case Study / Results

Real brands. Real results.

🇺🇸 USA · Founder / Executive

Liana Shah (CEO, B2B SaaS)

Liana wanted founder-led LinkedIn without writing posts herself. We built a voice-captured ghostwriting program — 4 weekly posts plus 2 X threads — for 14 months. LinkedIn followers grew 2.4k to 42k, and inbound pipeline tied to LinkedIn crossed $1.3M.

17×LinkedIn follower growth in 14 mo
$1.3MLinkedIn-attributed pipeline
8.4%Average engagement rate
Pair With

Services that compound with this one.

FAQs

Questions operators ask before engaging.

How does founder ghostwriting actually work?

Voice-capture interviews (30-60 minutes every 2-4 weeks), narrative-pillar mapping, weekly batch drafting, founder review and edit pass, then publish. Over 4-6 weeks of iteration, we capture voice fidelity at 90%+ — so posts sound like the founder, not a marketing team.

Which platforms do you write for?

Primary: LinkedIn, X, Instagram, TikTok, YouTube Shorts. Secondary: Threads, Bluesky, Facebook (brand pages, not personal), and platform-native communities (LinkedIn groups, Discord, Circle).

Do you handle post design and video production?

We write scripts and design briefs, and partner with design teams (yours or ours) for execution. Full-service engagements include design-and-video partners under one retainer; writing-only engagements deliver briefs for your team to execute.

How do you measure social ROI?

Branded search lift (via GSC and Google Trends), post-influenced pipeline (CRM self-reported attribution), follower growth velocity, engagement rate vs. benchmark, share of voice vs. named competitors. Vanity metrics are diagnostic only.

Do you schedule and post directly?

On request. Full-service retainers include Sprout Social or Later scheduling and publishing; review-and-publish engagements deliver drafts via Notion/Asana for your team to post.

Can you match my voice if I already have a presence?

Yes — we train on your existing posts, interviews, and spoken content. Voice consistency typically reaches 90%+ within 4-6 weeks of weekly calibration.

How long until we see results?

Engagement lift typically appears within 4-8 weeks. Meaningful follower growth and branded-search lift take 3-6 months. Pipeline-influence tracking becomes statistically meaningful around month 4-5 for B2B programs.

What does pricing look like?

Founder LinkedIn ghostwriting: $3,500-$7,500/month (4-8 posts/week). Full brand content calendar (3 platforms): $5,500-$12,000/month. Enterprise executive programs with community and creator integration: $15,000+/month.

Get Started

Build social content that generates branded demand.

Free 30-minute social audit: we will review your current social, identify positioning and cadence gaps, and scope a program matched to your audience and commercial goals.

Grow Social Presence →

Full Industry Directory

Social Media Content for 10 Industries · 161+ Niches

A complete directory of every vertical we operate Social Media Content programs for. Each listing links to a dedicated page with vertical-specific playbooks, benchmarks, and compliance detail.

Healthcare & Medical

Clinics, hospitals, diagnostics, specialty, and allied health — compliance-reviewed and audit-ready.

30 specialist pages
View all Healthcare & Medical

E-commerce & D2C

Shopify, Amazon, marketplaces, D2C brands, and vertical-specific storefronts.

20 specialist pages
View all E-commerce & D2C

Hospitality & Travel

Hotels, F&B, venues, and travel — booking-driven, reputation-sensitive operators.

20 specialist pages
View all Hospitality & Travel

Real Estate & Property

Agents, developers, brokerage, and specialty property — high-ticket, long-cycle buyers.

15 specialist pages
View all Real Estate & Property

Technology & SaaS

SaaS, software, digital agencies, and B2B tech — product-led and sales-led motions.

15 specialist pages
View all Technology & SaaS

Home Services

Trades, maintenance, and emergency services — hyper-local, intent-driven search.

15 specialist pages
View all Home Services

Construction & Contracting

Builders, architects, contractors, and specialty trades — project-driven pipelines.

14 specialist pages
View all Construction & Contracting

Automotive

Dealers, service, accessories, rentals, and EV — transactional + consideration buyers.

11 specialist pages
View all Automotive

Education & EdTech

Schools, universities, EdTech, coaching, and skill development — long enrolment cycles.

11 specialist pages
View all Education & EdTech

Logistics & Supply Chain

Shipping, freight, warehousing, last-mile, and cold chain — B2B enterprise buyers.

10 specialist pages
View all Logistics & Supply Chain
Proof of Trust

Top Rated on Every Platform We Work On

A decade-plus track record of 5-star reviews, repeat retainers, and measurable outcomes across every major freelance and B2B platform.

★★★★★
5-Star Rated on Upwork
Top-Rated Plus · Expert-Vetted
★★★★★
5-Star Rated on PPH
People Per Hour · Certified Pro
★★★★★
5-Star Rated on Fiverr
Level 2 Seller · Rising Talent
15+
Years of Experience
Across SEO, AI-SEO & Growth
3k+
Projects Delivered
Startups to Fortune 500
Recommended on LinkedIn
100+ client endorsements
Certified & Accredited

Official Partners & Certifications

Every platform we deploy on is backed by an official partnership or certification — so you get vetted expertise, not guesswork.

Google Certified Partner
Meta Certified
Shopify Partner
Wix
Wix Partner
GoHighLevel
GHL Partner
HubSpot Partner
ISO Certified
Hands-On Experience

We Rank Businesses Across Every Search & AI Surface

From classical search engines to the newest AI answer engines and map ecosystems — we've ranked brands on every surface buyers use to discover, evaluate, and decide.

Google
Search Rankings
Bing
Microsoft Search
ChatGPT
OpenAI Answers
Perplexity
Answer Engine
DeepSeek
LLM Search
Google Gemini
Gemini AI
Google AIO
AI Overviews
Google AI Mode
Conversational SERP
Google Business
GBP Optimisation
Google Maps
Local 3-Pack
Apple Maps
Apple Listings