Newsroom-standard press release writing plus distribution across PR Newswire, Business Wire, EIN, Associated Press channels, and direct journalist outreach — engineered for earned media, backlinks, and AI-citation surfaces.
A well-written, properly distributed press release generates earned-media coverage, high-authority backlinks, branded search lift, and AI-engine citation signals. A badly written one wastes money and reputation. We write newsroom-standard releases with real news hooks, distribute through tier-1 newswires and direct journalist outreach, and measure the outcome as a multi-surface asset — not a vanity publish.
A complete, milestone-driven stack — every line item scoped, measurable, and owner-assigned.
We do not publish "nothing" releases. Every engagement starts with a news-hook audit — funding, launches, partnerships, data, awards, milestones.
Inverted-pyramid structure, AP style compliance, quotable CEO quotes, boilerplate architecture, contact block — the format wire editors accept.
PR Newswire, Business Wire, EIN Presswire, GlobeNewswire — with geo-targeted and industry-targeted syndication packages.
Targeted pitching to journalists and editors via Muck Rack, Roxhill, Cision — relationships, not spray-and-pray distribution.
Keyword-targeted headline, sub-head, body, and anchor-text links to your domain — engineered for referral traffic and link equity.
Factual-atom structure, Organization schema, and entity-anchored quotes — so AI engines can cite the release and your brand.
We draft CEO, CTO, and spokesperson quotes; coach on quote selection; and manage approval cycles.
Release-attached imagery, logos, infographics, and video assets that increase pickup probability 3-5×.
Post-distribution pickup report with syndication URLs, estimated reach, backlink tracker, and branded search lift analysis.
Crisis-response releases, executive transition announcements, regulatory disclosures with legal-review workflow.
Revenue-linked outcomes — not vanity metrics. Every engagement ties back to pipeline, payback, and compounding growth.
Tier-1 newswire syndication generates 12-40 DR 70+ backlinks per release — the single highest-leverage link source for most brands.
Release pickups drive branded queries, lifting the demand baseline your SEO and paid channels capture downstream.
Releases on trusted news domains become training-set and retrieval-surface signals that LLMs ground against when describing your brand.
Direct outreach turns announcements into actual journalist coverage — not just wire syndication, but TechCrunch, Forbes, industry press.
Public releases signal traction to investors, partners, and customers — the most underrated function of a PR program.
An established PR program means you have distribution, relationships, and messaging infrastructure in place before you need it.
Six sequential phases with measurable handoffs. No black boxes, no "trust us" timelines.
News-hook audit, angle validation, journalist-target research, competitive PR benchmarking.
Distribution plan (newswire tier, journalist list, embargo timing), messaging architecture, quote strategy.
Release drafted to AP style with headline, sub-head, body, boilerplate, multimedia, and contact block.
SEO keyword coverage, anchor-text architecture, Organization schema, factual-atom polish.
Newswire distribution, embargoed journalist outreach, social amplification, internal-linking from your newsroom.
Pickup report, backlink tracker, branded-search lift analysis, media-mention archive.
We adapt tone, authority signals, compliance, and distribution to each sector.
Funding, product-launch, partnership, and data-study releases with developer and trade-press targeting.
FDA-adjacent, medical-announcement, and clinician-appointment releases with regulatory review.
Project launches, market-data releases, developer milestones, and executive transitions.
Brand launches, collaboration announcements, retail partnerships, sustainability reports.
Funding round announcements, founder appointments, early-traction milestones, award wins.
Regulatory announcements, product licensing, executive moves with securities-aware review.
Campaign launches, donor announcements, partnership reveals, impact-report releases.
M&A announcements, earnings-related disclosures, executive transitions, CSR programs.
Quantus needed launch PR for their $4.2M seed. We wrote the release, distributed via Business Wire tier-1, and ran parallel outreach to 42 targeted AI-industry journalists. Result: 6 tier-1 features plus full syndication.
PR-driven backlinks plus editorial outreach programs.
Explore →Complementary link-building and thought-leadership placements.
Explore →Founder-led content that amplifies PR momentum.
Explore →PR syndication feeds AI-citation graphs directly.
Explore →Real news hook. Releases without genuine news get ignored by journalists, skipped by AI engines, and generate wasted wire fees. If the news hook is weak, we will tell you before taking the engagement — and often help you identify a stronger angle.
Primary tier-1 partners: PR Newswire, Business Wire, EIN Presswire, GlobeNewswire. Tier-2 and niche: Accesswire, PRWeb, 24-7 Press Release, and industry-specific wires (e.g. BioSpace for biotech). We select wire based on audience, geo, and budget.
Both, and direct pitching is usually more valuable. Wire distribution delivers syndication volume and backlinks; direct journalist outreach delivers feature coverage. Ongoing retainers always include both.
Tier-1 releases typically generate 12-40 DR 70+ backlinks via syndication pickup. High-news-value releases with strong journalist outreach generate an additional 3-15 editorial backlinks from actual coverage.
Yes, when done correctly — newswire syndication generates high-DR backlinks, branded search lift, and entity signals for AI engines. It is not a substitute for editorial PR, but the combination is one of the highest-leverage SEO activities available.
Yes — embargo management is standard for product launches, funding, and partnership announcements. We manage journalist embargo agreements, coordinate lift times, and synchronise wire with direct outreach.
Yes — healthcare, fintech, securities, and legal releases with compliance-review workflows. We partner with your legal or compliance team on any regulated disclosure before distribution.
Release writing: $600-$1,800 depending on complexity. Distribution (wire only): $400-$2,500 depending on tier and geo. Full programs (writing + tier-1 wire + journalist outreach): $2,500-$5,500 per release. Ongoing PR retainers with 2-6 releases per quarter start at $4,000 per month.
Send us your news hook — we will assess pickup potential, recommend a distribution tier, and quote a full writing-plus-distribution package within one working day.
Publish PR →Full Industry Directory
A complete directory of every vertical we operate Press Release & PR programs for. Each listing links to a dedicated page with vertical-specific playbooks, benchmarks, and compliance detail.
A decade-plus track record of 5-star reviews, repeat retainers, and measurable outcomes across every major freelance and B2B platform.
Every platform we deploy on is backed by an official partnership or certification — so you get vetted expertise, not guesswork.
From classical search engines to the newest AI answer engines and map ecosystems — we've ranked brands on every surface buyers use to discover, evaluate, and decide.