Welcome flows, abandoned-cart sequences, nurture series, broadcast campaigns, and cold outreach written by senior email copywriters — engineered for deliverability, engagement, and measurable revenue per send.
The average e-commerce brand leaves 25-40% of revenue on the table because of bad email copy — generic subject lines, template flows, weak offers, and non-segmented broadcasts. We rebuild email content as a commercial system: senior copywriters, tested subject-line libraries, structured flow architecture, segmentation-aware messaging, and deliverability-safe writing. The result is email that opens, clicks, converts, and compounds.
A complete, milestone-driven stack — every line item scoped, measurable, and owner-assigned.
5-10 email welcome sequences that convert first-time subscribers at 3-6× benchmark rates — the single highest-leverage email asset.
Recovery sequences for e-commerce with multi-touch architecture — time-delay triggers, discount laddering, and urgency framing that respects brand equity.
12-20 email nurture series for B2B SaaS, professional services, and course creators — lead qualification, pain-point education, and conversion.
Weekly, fortnightly, or campaign-based broadcasts with tested subject lines, segmentation-aware messaging, and conversion CTAs.
Pre-launch teaser → announcement → social-proof → last-call → waitlist-nurture — the full narrative arc for launches.
Cold email copy for sales-led SaaS, professional services, and enterprise prospecting — compliance-aware, deliverability-safe.
Sunset sequences for dormant subscribers, win-back flows for churned customers, and list-hygiene messaging.
Order confirmations, shipping updates, receipts, password resets — the overlooked copy that shapes brand perception.
Tested subject-line libraries maintained per client — so every send starts from a statistically-validated baseline.
Every major campaign ships with subject line, preview, CTA, and body variant tests with documented hypotheses.
Revenue-linked outcomes — not vanity metrics. Every engagement ties back to pipeline, payback, and compounding growth.
Subject-line discipline plus preview-text engineering typically lifts open rates 20-60% on rebuilt programs.
Senior-written email bodies with clear CTAs, scannable structure, and narrative pacing convert at 2-4× template rates.
Mature email programs deliver 25-45% of total revenue for e-commerce and 20-35% for B2B SaaS — measured, not estimated.
Copy avoids spam triggers, respects sender-reputation mechanics, and maintains engagement at scale.
Engaging content reduces unsubscribes and list decay — every % fewer unsubscribes is compounding revenue.
Per-campaign revenue attribution via ESP-plus-CRM integration — every email has a revenue figure attached.
Six sequential phases with measurable handoffs. No black boxes, no "trust us" timelines.
Audience segmentation audit, competitor teardown, list-health review, ESP configuration audit.
Flow map, subject-line framework, segmentation plan, testing roadmap, revenue targets.
Senior copywriter drafts with brand-voice fidelity, conversion structure, deliverability safety.
A/B variant design, preview-text testing, CTA laddering, mobile-preview review.
ESP configuration (Klaviyo, HubSpot, ActiveCampaign, Iterable), trigger setup, send-time tuning.
Weekly open/click/revenue dashboards, monthly attribution review, quarterly flow iteration.
We adapt tone, authority signals, compliance, and distribution to each sector.
Welcome, abandoned-cart, browse-abandon, post-purchase, win-back, VIP flows across Klaviyo/Omnisend.
Onboarding, activation, expansion, churn-recovery sequences on HubSpot/Customer.io/Intercom.
HIPAA-aware patient communication, appointment reminders, retention campaigns.
Listing alerts, drip sequences for leads, agent personal-brand newsletters.
Newsletter programs, nurture for consults, proposal follow-ups.
Onboarding, compliance-reviewed education, activation campaigns with regulatory safeguards.
Webinar funnels, pre-launch sequences, evergreen nurture, post-purchase retention.
Cold outreach, ABM-aligned nurture, field-marketing follow-ups, event invitations.
Lumi was doing 8% of revenue from email on template flows. We rebuilt welcome (8 emails), abandoned cart (6), browse abandonment (4), post-purchase (12), VIP (ongoing), plus a full weekly broadcast program.
Full email marketing program — strategy, copy, ESP, deliverability.
Explore →Lead magnets that feed email-capture and nurture flows.
Explore →Lead-capture pages that feed every email list.
Explore →Conversion optimisation that compounds email performance.
Explore →Yes — Klaviyo, HubSpot, Iterable, Customer.io, ActiveCampaign, Mailchimp, MailerLite, Omnisend, Salesforce Marketing Cloud, Braze, and Smartlead for cold. We also configure ESP triggers and automation logic, not just copy.
Revenue-per-subscriber opportunity analysis. For e-commerce: welcome, abandoned cart, post-purchase typically deliver 80% of flow revenue — we sequence those first. For B2B SaaS: onboarding and activation. Strategy-led, not template-driven.
Depends on flow type and audience LTV. Welcome: 5-10 emails. Abandoned cart: 3-6. Post-purchase: 8-14. Long-cycle B2B nurture: 12-24 emails over 60-90 days. We let LTV and sales cycle decide — not templates.
Yes — every campaign ships with 2-5 subject line variants and a test plan. We maintain a running subject-line library per client so every send starts from a statistically-validated baseline.
Yes — compliance-aware (CAN-SPAM, CASL, GDPR), deliverability-safe cold email copy for Smartlead, Instantly, Apollo, and Lemlist. Includes sequence architecture, personalisation frameworks, and reply-handling flows.
Copy-level: avoiding spam triggers, link density discipline, engagement-optimised body structure. Infrastructure-level (on request): SPF/DKIM/DMARC configuration, warm-up protocols, subdomain architecture — though this usually sits with our email-marketing retainer team.
Yes — voice training on existing emails, website, and spoken content. First-draft acceptance rate typically hits 92%+ within 2-3 weeks of calibration.
Per-flow: $800-$2,800 depending on flow length and complexity. Per-campaign broadcast: $250-$600. Monthly retainers (ongoing broadcasts + flow builds): $3,500-$10,000. Full email marketing programs (copy + ESP setup + strategy): $6,000+/month — see /email-marketing.
Free 30-minute email audit: we will review your current flows and broadcasts, benchmark against category, and scope a rebuild plan with measurable revenue targets.
Launch Campaign →Full Industry Directory
A complete directory of every vertical we operate Email Content Writing programs for. Each listing links to a dedicated page with vertical-specific playbooks, benchmarks, and compliance detail.
A decade-plus track record of 5-star reviews, repeat retainers, and measurable outcomes across every major freelance and B2B platform.
Every platform we deploy on is backed by an official partnership or certification — so you get vetted expertise, not guesswork.
From classical search engines to the newest AI answer engines and map ecosystems — we've ranked brands on every surface buyers use to discover, evaluate, and decide.